Third Quarter 2011 Highlights (comparisons show third quarter 2011 as compared to third quarter 2010)
- Revenues increased 39% to Euro 58.3 million
- Americas revenues increased 124% to Euro 18.5 million
- Adjusted diluted earnings per share was Euro 0.42 or $0.56*
- Revenue from soda makers increased 54% to Euro 29.1million
- Revenue from consumables increased 26% to Euro 28.3 million
- Flavor units increased 8% to 4.4 million
- CO2 refill units increased 22% to 3.2 million
- Americas soda maker units increased 155%
- Americas consumables revenue increased 117%
"Our third quarter operating performance was the highest ever in the history of the Company for sales and profitability. This was led by exceptional growth in the Americas, where we sold 267,000 soda makers, growing our installed base through an expanding network of retail partners," commented Daniel Birnbaum, Chief Executive Officer of SodaStream. Mr. Birnbaum continued, "We also saw strong year-over-year growth in France, Italy and the U.K., markets in which we increased our focus, leading to accelerated demand for our product portfolio. As we approach the holiday season in the U.S. we will leverage our increased distribution, along with heightened brand awareness, allocating greater resources to penetrate additional households and capitalize on this large market opportunity."
Results for the Three Months Ended September 30, 2011:
Total revenues for the third quarter of 2011 were Euro 58.3 million, $78.4 million as per a convenience translation*, an increase of 39% compared to Euro 42.0 million reported in the third quarter of 2010. Revenues increased in each geographical region, with revenues for Western Europe and the Americas increasing 10% and 124%, respectively, compared to the third quarter of 2010. (See table with geographic breakdown below)
During the third quarter of 2011, revenues of soda makers increased 54% to Euro 29.1 million and revenues of consumables increased 26% to Euro 28.4 million. On a unit basis, soda makers increased 60% to 717,000, CO2 refills increased 22% to 3.2 million, and flavors increased 8% to 4.4 million.
Gross margin for the third quarter of 2011 was 53.5%, compared to 56.3% for the same period in 2010.
This decrease was mainly due to the growing portion of soda maker starter kit sales in the revenue mix, as part of management's strategy to increase market penetration.
Sales and marketing expenses for the third quarter of 2011 totaled Euro 17.8 million compared to Euro 14.2 million for the comparable period last year. The increase is primarily due to investments in the Company's sales and distribution platform and an increase in marketing spending to capitalize on new distribution opportunities, mainly in the United States. As a percentage of revenues, sales and marketing expenses decreased 320 basis points to 30.6% for the third quarter of 2011 compared to 33.8% for the third quarter of 2010.
General and administrative expenses for the third quarter of 2011 were Euro 5.9 million, compared to Euro 6.1 million in the comparable period of last year. General and administrative expenses for the three months ended September 30, 2011 include Euro 1.0 million of non-cash share-based compensation expense (the "Share-Based Compensation Expense") while general and administrative expenses for the three months ended September 30, 2010 include Euro 0.2 million of the Share-Based Compensation Expense and Euro 2.0 related to a previous management fee that was cancelled effective as of November 2010.
Adjusted general and administrative expenses exclude the Shared-Based Compensation Expense as well as the discontinued management fees. Such adjusted general and administrative expenses were Euro 4.8 million or 8.3% of revenues for the third quarter of 2011, and Euro 3.9 million or 9.3% of revenues for the comparable period of 2010.
Net income for the three months ended September 30, 2011 was Euro 7.8 million, or Euro 0.37 ($0.50 per the convenience translation) per fully diluted share based on 21.0 million weighted average shares, compared to net income of Euro 2.1 million, or Euro 0.16 per fully diluted share based on 13.5 million weighted average shares, in the comparable period in 2010. Excluding the Shared-Based Compensation Expense and the discontinued management fees, adjusted net income (as defined below) for the third quarter of 2011 was Euro 8.8 million, or Euro 0.42 ($0.56 per the convenience translation) per fully diluted share, compared to adjusted net income of Euro 4.2 million, or Euro 0.32 per fully diluted share in the third quarter of 2010.
Adjusted EBITDA (as defined below) for the third quarter of 2011 totaled Euro 9.9 million, compared to Euro 5.7 million for the comparable period in 2010. Adjusted EBITDA margin was 16.9% for the third quarter of 2011 as compared to 13.6% for the comparable period in 2010.
Cash flow used in operating activities during the third quarter of 2011 was Euro 2.7 million, compared to Euro 3.0 million during the comparable quarter of 2010.
Balance Sheet
As of September 30, 2011, cash and cash equivalents and bank deposits increased to Euro 66.4 million from Euro 52.9 million as of December 31, 2010. The increase is attributable mainly to the Euro 33.1 million raised from the secondary offering that closed on April 19, 2011. As of September 30, 2011, loans and borrowings were Euro 0.2 million, compared to Euro 6.8 million as of December 31, 2010. Working capital as of September 30, 2011 was Euro 49.9 million, an increase of 83.8%, compared to Euro 27.2 million as of December 31, 2010, primarily due to an increase in inventory and accounts receivable.
Guidance
Based on third quarter results and current projections for the remainder of the year, the Company is raising its outlook. The Company now expects 2011 revenue to increase by approximately 36% as compared with 2010 revenue of Euro 160.7 million, up from its previous expectation of 30%. The Company now expects net income to increase by approximately 100% as compared with its net income of Euro 9.7 million reported in 2010, up from its previous expectation of 60%. This guidance includes a share-based payment expense of approximately Euro 4.0 million in 2011. On an adjusted basis, excluding the share-based payment expense, fiscal 2011 net income is now expected to be approximately Euro 24 million, up from its previous expectation of approximately Euro 20 million.
For the fourth quarter, the Company expects revenue to increase by approximately 24% as compared with fourth quarter 2010 revenue of Euro 50.0 million. Net income on an adjusted basis for the fourth quarter of 2011 is expected to be in line with the fourth quarter 2010 Adjusted net income of Euro 4.3 million, reflecting an increase in advertising and promotional expenses to support the rollout of new distribution in the United States during the upcoming holiday season.